Josephine Doyle Yoga
Squarespace Website Design
A bespoke website for a travelling yoga educator and workshop facilitator.
Industry: Health & Wellbeing
The Brief
Josephine was taking therapeutic yoga workshops to regional Australia, bringing yoga into community halls, studios and towns where many participants had never attended a yoga class before. She needed a website that could promote workshops across multiple locations while communicating warmth, accessibility and trust.
The Challenge
Unlike a traditional yoga studio, the website wasn't centred around one location. It needed to support a constantly changing workshop schedule, integrate online bookings and social media, and create a memorable visual identity that reflected Josephine's adventurous spirit.
The Outcome
Inspired by vintage Australian travel posters, the website combined warm colours, illustrated imagery and spacious layouts to create a distinctive online presence. The design celebrated movement, travel and exploration while making it easy for visitors to find workshops, book events, and follow Josephine's journey across Australia.
Project Services
Squarespace Website Design
Brand Positioning
Visual Identity
UX & Information Architecture
Copywriting Integration
Event & Booking Design
Visual Storytelling
This website has since been redesigned by the client and no longer reflects the original work completed by Rising Sun Media.
