Go Kat Go Motorcycle Training
Squarespace Website Design & Brand Identity
A bold new brand and Squarespace website for a motorcycle instructor, combining online bookings, educational content and a distinctive vintage-inspired visual identity.
Industry: Education & Training
The Brief
Go Kat Go Motorcycle Training was a brand-new business with an existing logo and a strong personality, but no clear digital presence. The goal was to develop a memorable visual identity and website that reflected Katherine's warmth, humour and extensive experience while making it welcoming and fun for new riders to understand their training options and book sessions online.
The Challenge
Motorcycle training can feel intimidating, particularly for beginners and returning riders. The website needed to replace that uncertainty with confidence, creating a welcoming experience that clearly explained the training journey while celebrating the freedom and fun of riding. The visual direction drew on retro colours, vintage motorcycle illustrations and bold typography to create a brand with genuine personality.
The Outcome
The result is a distinctive Squarespace website and visual identity that brings warmth, humour and confidence to motorcycle training. Rather than adopting the rugged visual language common within the industry, the playful retro branding creates an approachable experience that reflects Katherine's personality while standing comfortably in a traditionally male-dominated space.
Project Services
Squarespace Website Design
Brand Refresh
Visual Identity
Copywriting
UX & Information Architecture
Booking System Integration
SEO Foundations
Custom Illustration & Graphic Design
The website is now managed independently by the client and may have changed since launch.
Client Reflection
Rising Sun Media was just what I needed for my website. Yolande guided me from start to finish. Her quirky concepts drew me in right from the start. A real pleasure to deal with someone who is not only professional, but knows how to have fun at the same time. Highly recommended and I'm happy to chat if you would like a verbal review.
- Katherine Corbett. Motorcycle Instructor and Examiner